gris
Corporate Website
gris is a minimalist, image-driven website created for the official distributor of Catzorange and GUR. Directed by Reiko Hashihara. The design highlights each brand’s unique aesthetic with a clean and free-flowing visual style.
The Ask
The client requested a website that preserves the unique aesthetics of the brands they represent — Catzorange and GUR — with a strong focus on imagery over text.
The Design
I created a minimal, image-forward layout built on a clean white foundation to let the visuals shine. Text was kept to a minimum, and the Stories page used freely placed elements to emphasize a sense of openness and play.
The Result
The final site successfully captured the minimal and expressive identity of both the agency and the brands. Since launch, gris has continued to expand its lineup, grow its audience, and gain strong traction on social media and pop-up events.
